Adults trying to lose weight while battling gut discomfort and confusing fiber advice. Mostly 35‑44 year‑olds in the US, active in weight‑loss, gut‑health and GLP‑1 forums. They can’t tell how much fiber or carbs to eat without worsening bloating while dieting.
Scout7 built this segment from 148 real social media conversations. Their primary concerns include Unclear fiber vs carb guidelines, Interest in new oral GLP‑1 drugs, Sugar supple.
Demographics, identity, and community context
High conversion · Broad reach
Advertising intelligence for paid campaigns
Platforms ranked by audience affinity with strategic context
Messaging strategies and content formats that resonate
What keeps this audience up at night
“Scientists say this simple diet change could transform your gut health **The Core Issue**”
Real user feedback
“Is there such a thing as “too much fiber” while losing weight? I’m 31F, 5'4, started at 210...”
Real user feedback
Higher score = more mentions × higher severity
“Behavioral Interventions & Weight Loss Medications For Heart Health Feb 26, 2024 ... weight loss efforts. Learn about some fiber rich foods that may i...”
Real user feedback
“Anyone tried the new oral GLP‑1? Looking for real‑world results before I spend.”
Real user feedback
Higher score = more mentions × higher severity
“Survey on Anti‑Diet Culture in The Era of GLP‑1 Medications for Class Project (about 10‑20 minutes) Greetings, everyone! My name is Rachel Walker...”
Real user feedback
“I keep hearing sugar supplements will ‘balance’ my blood, but I don’t see any real data.”
Real user feedback
Higher score = more mentions × higher severity
Knowledge gaps and emerging topics
5 of 148 posts — what the market is saying
How to Speed Up Your Metabolism Naturally (No Calorie ... - YouTube Jan 4, 2026 ... ... based diet boosts the thermic effect of food - The role fiber plays in fullness, gut health, and weight loss - Why age does not prevent ...
Better Sex, Mood, and Weight Loss with FIBER?!? Ft. Dr ... - YouTube Oct 1, 2025 ... Better Sex, Mood, and Weight Loss with FIBER?!? Ft. Dr. Will ... (Plus 7 Best Fiber Foods & Supplements). Essential Stacks•17K views.
ASK UNMC! How can increasing my fiber intake help me ... - YouTube Jul 21, 2014 ... How To Increase FIBER Intake For WEIGHT LOSS | TOP HIGH FIBER FOODS. Michelle Roots Fitness & Nutrition Coach•11K views · 21:29. Go to channel ...
How Our Hormones Control Our Hunger, Eating & Satiety - YouTube Apr 19, 2021 ... This episode I discuss how hormones from our gut, liver, pancreas and brain control our appetite-- and the specific tools we can use to ...
25 sources from 3 platforms (148 total posts analyzed)
Micro-topics discovered in conversations
Common misconceptions to address
All fiber supplements cause gas
People avoid fiber altogether, missing a key weight‑loss tool.
GLP‑1 support only works with prescription drugs
They dismiss oral or natural GLP‑1 boosters as ineffective.
Frequently asked questions about Weight‑Loss Seekers with Gut Issues
This is a preview. Scout7 can find this exact audience from real conversations and auto-generate ad campaigns and creatives tailored to your brand — so you can launch in minutes, not months.
Address them by their self-identified label.
Reveal a non-obvious tip that insiders know.
Fiber & probiotic misconceptions
Confusion leads to inaction on gut‑health strategies.
GLP‑1 weight‑loss myths
Unrealistic expectations cause disappointment and abandonment of any GLP‑1‑related product.
Target Reddit subreddits like r/antidietglp1 and r/LoseItRight, YouTube health channels, and Google In‑Market segments such as Health/Weight Loss and Health/Nutrition & Supplements. Scout7 identified these platforms as the top gathering spots.
Use myth‑busting stats, insider secrets about oral GLP‑1 boosters, and short‑term challenges. Hook patterns like ‘Myth‑Bust’, ‘Insider Secret’, and ‘Time‑Boxed Challenge’ resonated with the tribe’s excitement and frustration, per Scout7’s analysis.
1) Unclear fiber vs carb guidelines, 2) Confusing sugar‑supplement claims, 3) Desire for oral GLP‑1 options without injections. These were the top three problems identified from 148 posts by Scout7.
They want scientific proof, real‑user results, transparent ingredient lists, and a low‑risk trial. Conversion levers like free samples, case studies, and money‑back guarantees increase purchase confidence, according to Scout7.
Scout7's AI analyzed 148 social media conversations across Reddit, YouTube, and health forums using natural language processing to identify this audience segment, their pain points, and purchase intent signals.
